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Sales Management and Strategic Marketing executive known for developing and implementing strategies that result in growth in new and existing markets while maintaining strong relationships and high integrity. 

Extensive business experience in U.S., Canada, EMEA, Latin America 
Successfully managed expense budgets ranging from $2 million to $20 million at start-ups to large corporations
Executed marketing plan that repositioned WAY Systems from small vendor to leadership role in Wireless Mobile Merchant POS Solutions
Developed and executed Distributor Model for WAY Systems and Lipman resulting in improved operational cost and smooth order flow
Grew POS Solutions annual revenue by 34% at Lipman while reducing expenses
Launched successful MasterCard Electronic program in Brazil, South Africa, and Korea
Successful integration of EuroPay for MasterCard
Increased market share and penetration by 150% for start-up in Healthcare services for higher education
Successfully managed RFP team for government bids resulting in profitable contracts for Diebold and Lipman USA
Successful integration of MedSelect acquisition for Diebold
Negotiated $20 million acquisition and integration of Griffin Technologies for Diebold
Propelled Diebold into the emerging Campus Card System market


WAY Systems (2006 to 2009)
Chief Marketing Officer, Head of Worldwide Sale and Product Management

Implemented Distributor Model and Channel segmentation resulting in improved operational efficiencies,  reduced operating expenses and backlog order flow
Developed and executed innovative company image and value proposition resulting in  market expert leadership role in Wireless Mobile POS Solutions
Implemented regimented International Opportunity process to filter leads for viable opportunities to pursue and close
Successfully renegotiated legacy agreements to improve terms and economic benefits
Transitioned Product Management function from sales support to strategic planning and market sensitivity for managing product development.
Key member of the Executive Team setting direction and executing strategies to grow market presence and address emerging opportunities. 

Lipman USA (2003 to 2006 - acquired by VeriFone)
Executive Vice President, Sales and Marketing 

Achieved 34% annual revenue growth in 2005 over 2004 in POS terminal solutions while achieving record profitability and contribution margins.
Reduced operating expenses from 25% of annual revenue in 2004 to less than 18% in 2005, thereby increasing profitability by 7% in a price competitive market.
Successfully launched new product line by managing sunset of previous products
Implemented Distributor Model and Channel segmentation resulting in higher margins and reduced operating expenses
Restructured and developed professional sales organization to achieve annual revenue goals in excess of $70 million. 
Established new market/customer segment strategies and successfully penetrated new markets thereby generating incremental revenues. 
Executed organizational strategies including organizational re-structuring and process and control for near and long-term growth for the company. 
Negotiated and executed several key customer annual agreements accounting for over 75% of annual revenues. 
Key member of Executive Management team responsible for successful operations of U.S. subsidiary, largest subsidiary of multi-national corporation.

MasterCard International (1998 to 2003)
Senior Vice President, Customer Solutions, Global Product Development

Managed successful U.S. launch of small business card products and services 
Analyzed and implemented several e-commerce and prepaid initiatives resulting in profitable growth in new economy sectors.
Key contributor on EuroPay integration team developing Debit Center of Excellence in Belgium
Designed and implemented new organization responsible for assessing global markets, identifying needs, developing business requirements to maximize existing products and developing new products for consumer and corporate segments. 
Managed new and existing market segments including affluent, youth, women, and sub-prime in consumer segments and large, middle and small business segments. 
Developed solution sets for global launches including market-specific localization. 
Managed staff of 100 including Vice Presidents and Directors 
Managed international support for development and life cycle management of products including credit, debit, recurring payments, person-to-person payments prepaid and e-commerce. 

Collegiate Health Care, Inc., Norwalk, CT (1997 to 1998)
Vice President, Marketing

Increased market penetration for Health Center Managed Services by 150%
Created and grew market image for Start-Up Company in Higher Education market
Managed all aspects of marketing efforts including trade shows, public relations agency, advertising agency, client satisfaction surveys, collateral, and on-campus student marketing.

Diebold Incorporated, Canton, Ohio (1984 to 1997)
Director of Industry Marketing, World Wide Marketing and New Business Development
Achieved Commercial and Retail annual revenue growth during first three years from $12 million to over $100 million.
Successfully completed and integrated $20 million acquisition of market leader in Campus Card Systems propelling the company into a commanding market share leader.
Designed, implemented and managed new Industry marketing organization.
Successfully established corporation as a major market force in several new markets with existing and new products/solutions.
Developed and managed five year Corporate Global Strategic Plan achieving 60% annual growth in three years.
Established alternate distribution channels for products and services including VARs, Manufacturer’s Representatives, ISO’s and Distributors.
Negotiated and executed several strategic alliances resulting in increased revenues and business growth in several market segments.
Designed and implemented Global marketing organization responsible for identifying and establishing new markets. Responsibilities included, Revenue forecasting, P&L of sales to target markets, identification of Market Requirement Specifications, identification and establishment of sales channels, development of strategic pricing, marketing materials, identification of acquisition candidates,  development of sales training requirements, sales support for field sales divisions, annual operating plans, and five year Strategic Planning.
Researched, analyzed, and recommended new business opportunities focused on growing and expanding corporate core competencies and revenue potential. Opportunities included, first and second line service, new products, acquisition candidates, new channels of distribution, manufacturing, and strategic alliances. 
Developed, implemented and managed national sales force and marketing efforts for uniquely designed self-service retail systems including Interactive Marketing Terminals, ticketing terminals, and home video retailing .Created and implemented worldwide marketing programs for ATMs and POS terminals. 


Instacom/Cashex, San Francisco, CA (acquired by ComData)
National Sales and Marketing Director
Managed National Sales and Marketing Programs and activities in Retail channel for check authorization, check guarantee, POS, ECR, and EFT services.
Increased annual revenue by 70% and retail channel market share by 50%
 
Bank of America, Los Angeles/San Francisco, CA 
Assistant Vice President, Strategic Market Development

Team member of original formation of Visa (from BankAmericard)
Pioneered innovative services including ATMs, POS systems, telephone banking and bill paying, online banking, ECR and Host to Host transaction processing for Bank of America


MBA-Executive Mgmt, Kent State University, Kent, OH 
BA - Business Administration, Malone College, Canton, OH

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